IFDM Final
Here is the final video of the IFDM assignment. The piece is inspired by the commercial world of Times Square in New York and the world of high fashion. A Prada commercial, which incorporates the illustrations of James Jean, was especially motivating. The advertisement can be found here. Another influence was a commercial by Louis Vuitton, which in turn was inspired by superflat artist Takashi Murakami. Our piece derives more of it's composition from the Prada video, with it's smooth, dream-like atmosphere. The color scheme and narrative are closer to the Louis Vuitton work. Both have more of a hallucinigenic brightness to them, as well as a more cheeky story to tell. In the Louis Voitton world, a little girl is swallowed by a panda to enter a world of fancy. Heart Image follows the path of a heart, the pseudo logo of our company, as it makes it's way, beatifically down to the streets of Times Square.
Our piece hopes to capture the glamor and energy of both the worlds it takes inspiration from.